MembraneMCP
Campaigns

Text survey

A questionnaire that goes live the moment you flip it on — no media upload, no processing wait. Perfect for quick customer research, concept testing, and ad-hoc polls.

Fastest to launchGoes live instantly

When to use it

A text survey is the right format when you just want answers to questions — no video, no images. Mix open-ended questions with multiple-choice to balance qualitative depth with quantifiable signal.

Concept tests

Gauge reaction to a new product idea, name, or positioning before you invest.

Preference polling

Which feature matters most? Which price feels fair? Pick-one or pick-many questions give you a quick read.

Open-ended feedback

Let respondents tell you, in their own words, what they thought — then ask your AI to summarize.
Question types

Mix and match in a single survey

Open-ended (descriptive)

Respondents type a long-form answer. Best for “why” and “tell us more” questions. Your AI can summarize themes across responses later.

Short text

A shorter free-text answer — good for one-word impressions or single sentences.

Single choice

Radio buttons. Respondents pick exactly one option. Give at least two options.

Multiple choice

Checkboxes. Respondents can pick any number of options. Give at least two options.
Prep

What you'll need

  • A survey title and description — respondents see both, so keep them clear and outcome-oriented.
  • A category and tagline — short labels that help Membrane surface your survey to the right audience.
  • Your questions — any mix of open-ended, short text, single choice, or multiple choice.
  • A reward amount — what each respondent earns for completing the survey. Must be a positive number.
  • A landing-page link — a URL people can visit after the survey (e.g., your brand site).
How it works

Describe the survey. Review. Go live.

Example conversation
  1. Create a text survey called “Spring packaging feedback”. Tagline: “Help us pick our next look.” Category: packaging. Reward: 50. Landing page: example.com/packaging.
  2. Got it. I've created the survey (currently paused while we add questions). What questions should respondents see?
  3. Three questions:
    1. “Which style feels most premium to you?” — single choice: Matte black, Glossy white, Kraft paper.
    2. “Which of these words describe the new packaging?” — multiple choice: Modern, Playful, Sustainable, Bold, Minimal.
    3. “What's one thing you'd change?” — open-ended.
  4. Questions added. Want me to turn the survey on now, or leave it paused for a last review?
  5. Turn it on.
  6. Done — Spring packaging feedback is now live. Responses will start rolling in; ask me anytime for a summary.
Editable after launch

Change your mind? Swap in a new question list.

If you realize mid-campaign that a question is phrased oddly, ask the AI to update the questions. The survey stays live with the new set.

Try these prompts

Copy, paste, and tweak

Quick NPS-style survey

“Create a text survey called 'Customer NPS — March'. Category: customer research. Reward: 25. Ask: 'How likely are you to recommend us to a friend?' (single choice: Very likely / Somewhat likely / Neutral / Unlikely / Very unlikely) and 'Why?' (open-ended). Turn it on immediately.”

Concept test

“Set up a concept test called 'New flavor ideas'. Tagline: 'Which should we launch next?'. Category: food & beverage. Reward: 50. Ask respondents to pick their favorite among five new flavor concepts (single choice), and then explain their pick in one sentence (open-ended).”

Pricing sensitivity

“Create a pricing survey for our new subscription. Three price points: $9, $15, $25. Ask which price feels 'just right' (single choice) and 'too expensive' (single choice), plus an open-ended 'what would make this price feel fair?'. Reward 40. Category: subscription services.”

Get insights from results

“My 'Spring packaging feedback' survey has been live for three days. Can you give me an insight report — what are the top themes in the open-ended responses, and which style came out on top?”

Good to know

Live the moment you say so

No processing, no upload. The survey flips live as soon as your AI runs the start command.

Mix formats freely

Single-choice, multiple-choice, short text, and open-ended can live in the same survey. Order them however you like.

Two or more options on choice questions

Single-choice and multiple-choice questions need at least two options. One option isn't a choice.

Reward must be positive

Set any positive number as the reward — respondents see this upfront.
Editing after launch
You can replace the full question list anytime by asking your AI to update the survey with a new set. Campaign metadata (title, description, reward) can't be edited after creation — if you need to change those, recreate the survey. There's no delete, but you can always pause a survey you're done with.
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